Hey, I’m Nicolas Mérouze 👋
I’m product marketer, former SaaS founder, with a background in software engineering, design, and product management.
I understand all the facets of your business like no one else.
Leaks in your pipeline compound fast
Buyers take a big risk when purchasing a new SaaS. They are extra careful and require accurate information to make the right choice. Each vague, confusing, misleading or sub-optimized asset gets them closer to your competitors.
A solid pipeline makes your SaaS thrive
Take product marketing seriously and you won’t have to worry about growth ever again. Plus, it’ll be far cheaper than spending more on ads, sponsorships, or experimenting on new channels.
I co-founded a B2B SaaS and helped it grow to $1M ARR.
I have a deep understanding of SaaS businesses. I've faced the same challenges you've faced.
My expertise comes from experience, not school.
I don’t have a marketing degree, but all the businesses I’ve made got profitable thanks to my marketing skills. I’ve been earning money on the web for the last 23 years.
I’m an ace of all trades.
I’ve worked professionally — aka got paid for it — with SaaS and B2B companies as a developer, designer, product manager, and marketer. I understand the most complex products and know exactly the right ways to attract buyers.
I provide a mix of strategy & production.
Production alone will yield poor ROI if your strategy isn’t solid enough. I love the strategy part and my unbounded empathy makes me go the extra mile to understand your customers better and find out precisely why they buy.
Your success is my success.
I don't overbook myself. I’ve burned out before and overwork isn’t for me. I prefer to deliver on time, consistently, and be personally invested in your success.
I know your market, customers, and competitors.
I’m genuinely interested in B2B markets and will compare products in a category just for fun. Chances are high I already know a bit about your market.
I don’t do guesswork.
I like tangible data. I don’t follow my gut. Customer research is my passion.
What impresses me most with Customer Fitted is how their customer research approach has such a wide range of use cases and benefits.
It gave me the information I needed to have the confidence to successfully change the pricing and positioning strategies.
Not only that, but I also got new insights that allowed me to improve the product.
And we were able to use the customer interviews to make case studies that were used during our sales process, repurposed for the onboarding emails, and even had an impact on our SEO.